Stop guessing what to post: Build a social media strategy that supports bookings
Watch my walkthrough of the Show Up System and see how it helps beauty therapists plan 12 weeks of purposeful content around their audience, expertise and offers
If you’re a beauty therapist who is tired of posting randomly, wondering what to say, or creating content that doesn’t seem to lead anywhere, I’ve recorded a walkthrough of the Show Up System to show you exactly how it works.
This isn’t a generic social media masterclass.
It’s a practical look at how the system can help you move from: “I really should post something…”
to: “I know what I’m posting, who it’s for and what I want it to achieve.”
What I cover in the video
In the walkthrough, I’ll show you:
- why having lots of content ideas is not the same as having a content strategy
- how the Show Up System helps you identify who you’re talking to and what they actually need to hear
- how it uses the Know, Like & Trust framework to give your content a purpose
- how it helps create your core content pillars
- how the HIC framework (Hook, Insight, Call to Action) is used to structure posts
- what the 12-week posting matrix actually looks like
- how the system creates approximately 36 planned posts across 12 weeks
- what the Influence Co-Pilot does
- the difference between the Basic Strategy Builder and SUS+
- what I think the system does well
- and, just as importantly, what it won’t do for you
Why I think it’s useful
What impressed me most wasn’t simply the fact that it uses AI.
You can already use ChatGPT to generate hundreds of social media ideas.
What I found useful was the strategic thinking behind it.
It made me work through:
- who I’m trying to reach
- what they’re struggling with
- what they really want
- what makes my approach different
- what I want to become known for
- and how each piece of content supports the wider business
It then turns that thinking into a structured 12-week content plan.
That's the real difference.
It turns random posting into a proper, usable marketing strategy.
Watch the walkthrough
Enter your details to get access to the Show Up System walkthrough for beauty therapists
A quick note before you watch
I want to be completely transparent.
I am an affiliate for the Show Up System.
That means if you decide to purchase the system through my link, I may receive a commission.
I’m sharing it because I’ve used it myself and I think it solves a genuine content-strategy problem for beauty therapists.
You are under absolutely no obligation to purchase anything after watching the video.
This could be useful if…
You’re currently:
- posting mainly before-and-afters and offers
- creating content at the last minute
- struggling to stay consistent
- using ChatGPT but still getting generic results
- unsure what you should be talking about
- posting regularly but not seeing enough enquiries or bookings
- tired of feeling as though you are constantly making social media up as you go along
The aim isn’t to make you post more.
It’s to help you post with more clarity, consistency and purpose.
Ready to see how it works?
Enter your details below and I’ll send you the walkthrough.
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